data protection

Alix Lasers GmbH attaches great importance to protecting the privacy of our customers. We would therefore like to explain to you how your data is collected, used and passed on. It is important to mention in advance that it is possible to use the website without providing personal data. If you would like to use special company services via one of the websites or the online shop, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain consent from the person concerned.

When processing personal data, such as the first and last name of the person concerned, the associated billing and delivery address and any telephone number and email address stored, the General Data Protection Regulation and the country-specific data protection regulations applicable to Alix Lasers GmbH are observed. With the help of this data protection declaration, Alix Lasers GmbH would like to inform the general public about the nature, scope and purpose of the collection, use and processing of personal data. Furthermore, the data subjects are informed of their rights with the help of this data protection declaration.

Even though Alix Lasers GmbH has taken a number of measures to ensure the most complete protection possible for personal data processed via this website, data transmissions that take place over the Internet can always contain gaps. Since absolute protection cannot be guaranteed, the data subjects can also send us their personal data via alternative means. This can be done by telephone, for example.

Name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is

Alix Lasers GmbH Buchsbaumweg 53 12357 Berlin Germany

Email: compliance@alix-lasers.com

The data protection officer of Alix Lasers GmbH can be reached using the following contact details:

Alix Lasers GmbH Buchsbaumweg 53 12357 Berlin Germany

Email: compliance@alix-lasers.com

Personal data

In this section, we would like to explain the term “personal data” in more detail. “Personal data” is information that allows conclusions to be drawn about the identity of a person. This includes:

Name Gender Address Telephone number Email address Credit and debit card numbers or other payment details Financial information in certain circumstances Language preferences Date and place of birth Nationality, passport or visa details or other government issued identification details Important dates such as birthdays, business registration dates, etc. Employer information Information about travel itinerary, travel group or activities Information about previous goods and services purchased and specific service requests Geolocation information Social media account IDs, profile pictures and other publicly available data In certain circumstances we may also collect: Information about family members and accompanying persons (in the context of company tours) Biometric data, such as digital photographs Photographs, and video and audio data from our security cameras located in public areas of our building; Photographs taken by our photographers during events such as in-house exhibitions or training courses. If you provide us with personal data about other people, you automatically guarantee that you have the consent of these people to share their data. You allow us to use this data in accordance with the provisions of this declaration.

Collection of general data and information

The Internet pages of Alix Lasers GmbH collect a series of general data and information each time the respective website is accessed by a person or an automated system. This general data and information is stored in the server's log files. The following can be collected:

the browser types and versions used, the operating system used by the accessing system, the website from which an accessing system reaches our website (so-called referrers),
the sub-websites accessed via an accessing system on our website, the date and time of access to the website, an Internet protocol address (IP address), the Internet service provider of the accessing system, and other similar data and information used to avert dangers in the event of attacks on our information technology systems. Alix Lasers GmbH does not draw any conclusions about the data subject when using this general data and information. Rather, this information is required to correctly deliver the contents of our website, to optimize the contents of our website and advertising for it, to ensure the long-term functionality of our information technology systems and the technology of our website, and to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack. Alix Lasers GmbH therefore evaluates this anonymously collected data and information statistically and with the aim of increasing the company's data protection and data security in order to ultimately ensure an optimal level of protection for the personal data we process. These anonymous data from the server log files are stored separately from all personal data provided by a data subject.

Registration on our website and in the online shop

You have the option of registering on the website and in the Alix Lasers GmbH online shop by providing personal data. You can find out which personal data is transmitted to the company in the process from the respective input mask used for registration. The personal data you enter is used by us exclusively for internal use and is collected and stored for our own purposes. Alix Lasers GmbH can arrange for the personal data to be passed on to one or more processors, for example a parcel service provider, who also uses the personal data exclusively for internal use that is attributable to the person responsible for processing.

By registering on the website of the controller, the IP address assigned to the data subject by the Internet service provider (ISP), the date and time of registration are also stored. This data is stored against the background that this is the only way to prevent misuse of our services and, if necessary, to enable crimes to be solved. In this respect, the storage of this data is necessary to protect the controller. This data is generally not passed on to third parties unless there is a legal obligation to pass it on or the transfer serves the purpose of criminal prosecution.

The registration of the data subject with voluntary provision of personal data serves Alix Lasers GmbH to offer the data subject content or services that, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have them completely deleted from the data stock of the controller.

Alix Lasers GmbH will provide any data subject with information on request at any time about which personal data about the data subject is stored. Furthermore, the controller will correct or delete personal data at the request or indication of the data subject, provided that there are no statutory retention periods to the contrary. A data protection officer named in this data protection declaration and all employees of Alix Lasers GmbH are available to the data subject as contact persons in this context.

contact form

Due to legal regulations, the Alix Lasers GmbH website contains information that enables you to contact our company quickly by electronic means. For example, an email address is sometimes available. If a data subject contacts Alix Lasers GmbH by email or via a contact form, the personal data transmitted by the data subject is automatically saved. Contact forms are also presented to you at exhibitions and in-house trade fairs. Such personal data transmitted to Alix Lasers GmbH on a voluntary basis by a data subject is stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.

Regular deletion of personal data

Alix Lasers GmbH processes and stores personal data of the data subject only for the period necessary to achieve the purpose of storage or as far as this is provided for by the European legislator or other legislator in laws or regulations to which the controller is subject.

If the purpose of storage no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data will be blocked or deleted regularly and in accordance with the statutory provisions.

Use of personal data and other data

We use personal information and other data for contractual purposes, to provide you with services, to develop new offers and to protect Alix Lasers GmbH and our customers. In some cases, you will be asked to provide personal information or other data directly to us. If you do not wish to provide the information we request or prohibit us from collecting such information, we may not be able to provide the requested services.

Alix Lasers GmbH uses personal information and other data for legitimate business interests, including providing the services you have requested.

We use personal information and other information to provide services you have requested, including to facilitate reservations or payments, to send you information for administrative purposes, to advise you on products, to send you a confirmation or message, and to provide you with more detailed information on various topics.

Furthermore, we use personal data to process your purchase contract or your order, for example to process your payment, to ensure that the goods are available and to provide you with the associated customer service.

We use personal data to issue electronic invoices. If you provide us with an email address, we will use that email address to send you a contract or your invoice. If you make a training booking or purchase for someone else using your email address, that person's invoice will also be sent to you by email. You can unsubscribe from receiving invoices by email and receive a printed copy instead by contacting our service department. You are welcome to send an email to compliance@alix-lasers.com .

We use personal data and other data within the framework of our contractual relationship with you because we have a legitimate interest in doing so and/or to comply with a legal obligation.

We use personal information to personalise services according to your personal preferences. We use personal information and other information to personalise services and provide you with offers tailored to your personal preferences.

We will use personal information and other data to provide personalized services according to your personal preferences either with your consent or because we have a legitimate interest in doing so.

We use personal data to communicate with you about goods and services in accordance with your personal preferences. We use personal and other data to send you marketing communications, offers and, where appropriate, surveys for customer satisfaction, market research and quality assurance.

Alix Lasers GmbH uses personal data and other data to contact you with your consent, to fulfill our contractual relationship with you and/or because we have a legitimate interest in doing so.

We use personal data and other data in this way with your consent, to perform our contractual relationship with you and/or because we have a legitimate interest in doing so.

We use personal information and other information in the event of promotions, and to facilitate your participation in sweepstakes, contests and other promotions and to administer those activities. Additional terms may apply to some of these activities. They may also contain more information about how we use and disclose your personal information. We recommend that you read those terms carefully.

We use personal data and other data in this way with your consent, to perform our contractual relationship with you and/or because we have a legitimate interest in doing so.

Alix Lasers GmbH uses the photos you take at the events primarily for documentary purposes, to provide a small insight into our events. Alix Lasers GmbH does not aim to use them for advertising purposes. The images are digitally edited and enhanced for publication, but not altered.

Alix Lasers GmbH also uses personal information and other information for business purposes, such as data analysis, security monitoring, fraud monitoring and prevention (including the use of video surveillance systems and other security systems), developing new products and services, expanding, improving or modifying our services, identifying product trends, determining the effectiveness of our promotional campaigns and conducting and expanding our business.

We use personal data and other data in this way to fulfill our contractual relationship with you, to comply with legal obligations and/or because we have a legitimate interest in doing so.

The data collected will not be passed on to other third parties, except for legally necessary measures (debt collection agency, lawyer, credit agencies, government authorities).

You have the right to request information, correction, blocking and deletion of your stored data free of charge at any time.

  1. Access data and hosting You can visit our websites without providing any personal information. Every time you access a website, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.

This access data is evaluated solely for the purpose of ensuring trouble-free operation of the site and improving our offering. In accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, this serves to protect our legitimate interests in a correct presentation of our offering, which prevail within the framework of a balancing of interests. All access data is deleted no later than seven days after the end of your visit to the site.

Hosting services by a third party As part of processing on our behalf, a third party provides us with the services for hosting and displaying the website. This serves to protect our legitimate interests in a correct presentation of our offer, which predominate in the context of a balancing of interests. All data collected as part of the use of this website or in the forms provided for this purpose in the online shop as described below are processed on their servers. Processing on other servers only takes place within the framework explained here. This service provider is located within a country of the European Union or the European Economic Area.

  1. Data collection and use for contract processing and when opening a customer account We collect personal data when you voluntarily provide it to us as part of your order, when contacting us (e.g. via contact form or email) or when opening a customer account. Mandatory fields are marked as such because in these cases we absolutely need the data to process the contract or to process your contact or opening the customer account and you cannot complete the order and/or open the account or send the contact without providing this data. Which data is collected can be seen from the respective input forms. We use the data you provide to us in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR to process the contract and process your inquiries. After the contract has been fully processed or your customer account has been deleted, your data will be restricted for further processing and deleted after the tax and commercial retention periods have expired, unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration. Your customer account can be deleted at any time and can be done either by sending a message to the contact option described below or via a function provided for this purpose in the customer account.

  2. Data transfer In order to fulfil the contract in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service in order to process payments. In some cases, the selected payment service providers also collect this data themselves if you create an account with them. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.

Data transfer to shipping service providers If you have given us your express consent to do so during or after your order, we will pass on your email address and telephone number to the selected shipping service provider in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR so that they can contact you before delivery for the purpose of notifying or coordinating the delivery.

Consent can be revoked at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you have provided for this purpose unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

Alix Lasers GmbH Buchsbaumweg 53 12357 Berlin Germany

Email: compliance@alix-lasers.com

  1. E-mail newsletter and postal advertising E-mail advertising with newsletter registration If you subscribe to our newsletter, we will use the data required for this purpose or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR.

You can unsubscribe from the newsletter at any time by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

The newsletter will be sent as part of processing on our behalf by a service provider to whom we pass on your email address for this purpose.

This service provider is located within a country of the European Union or the European Economic Area.

Postal advertising and your right to object We also reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. to send you interesting offers and information about our products by post. This serves to protect our legitimate interests in advertising to our customers, which prevail within the framework of a balancing of interests, in accordance with Art. 6 Para. 1 Clause 1 Letter f of GDPR.

  1. Cookies and web analysis In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, which predominate in the context of a balancing of interests. Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser the next time you visit (persistent cookies). You can find out how long they are saved for in the overview in the cookie settings of your web browser. You can set your browser so that you are informed when cookies are set and decide individually whether to accept them or to exclude the acceptance of cookies in certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links: Internet Explorer™: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies Safari™: https://support.apple.com/kb/ph21411?locale=de_DE Chrome™: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647 Firefox™ https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen Opera™ : http://help.opera.com/Windows/10.20/de/cookies.html

If you do not accept cookies, the functionality of our website may be limited.

If you have given your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR, this website also uses the so-called DoubleClick cookie as part of the application of Google Analytics (see below) for advertising purposes, which enables your browser to be recognized when you visit other websites. The information automatically generated by the cookie about your visit to this website is transmitted to a Google server in the USA and stored there. The IP address is shortened by activating IP anonymization on this website before being transmitted within the member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Google will use this information to compile reports on website activity and to provide other services related to website activity. Google may also transfer this information to third parties where required by law or where third parties process the data on Google's behalf. Once the purpose no longer applies and we no longer use Google DoubleClick, the data collected in this context will be deleted. Google DoubleClick is provided by Google LLC ( www.google.de ). Google LLC is headquartered in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined that companies certified under the Privacy Shield provide an appropriate level of data protection.

You can withdraw your consent at any time with effect for the future by deactivating the DoubleClick cookie using this link. You can also find out about the use of cookies and adjust the settings for this from the Digital Advertising Alliance. Finally, you can set your browser so that you are informed about the use of cookies and decide individually whether to accept them or to exclude the acceptance of cookies in certain cases or in general. If you do not accept cookies, the functionality of our website may be restricted.

Use of Google (Universal) Analytics for web analysis If you have given your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR, this website uses Google (Universal) Analytics, a web analysis service provided by Google LLC ( www.google.de ), for the purpose of website analysis. Google (Universal) Analytics uses methods such as cookies that enable analysis of your use of the website. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. Once the purpose no longer applies and we no longer use Google Analytics, the data collected in this context will be deleted.

Google LLC has its headquarters in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can withdraw your consent at any time with effect for the future by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de . This will prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google.

As an alternative to the browser plug-in, you can click to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will be stored on your device. If you delete your cookies, you will be asked to give your consent again.

  1. Advertising via marketing networks Google AdWords Remarketing We use Google Adwords to advertise this website in Google search results and on third-party websites. If you have given us your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR, when you visit our website, Google will set the so-called remarketing cookie, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Once the purpose no longer applies and we no longer use Google AdWords Remarketing, the data collected in this context will be deleted.

Any further data processing will only take place if you have given Google your consent to link your web and app browsing history to your Google account and to use information from your Google account to personalize ads that you see on the web. In this case, if you are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data to Google Analytics data to create target groups.

Google AdWords Remarketing is an offer from Google LLC ( www.google.de ). Google LLC is headquartered in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an appropriate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by deactivating the remarketing cookie via this link. You can also find out more about the use of cookies and make settings for this at the Digital Advertising Alliance.

  1. Social Media PlugIns Use of social plugins from Facebook, Google, Twitter, Instagram, Pinterest Our website uses so-called social plugins (“plugins”) from social networks. When you access a page on our website that contains such a plugin, your browser establishes a direct connection to the servers of Facebook, Google, Twitter or Instagram. The content of the plugin is transmitted directly to your browser by the respective provider and integrated into the page. By integrating the plugins, the providers receive the information that your browser has accessed the corresponding page on our website, even if you do not have a profile or are not currently logged in. This information (including your IP address) is transmitted from your browser directly to a server of the respective provider (possibly in the USA) and stored there. If you are logged in to one of the services, the providers can directly assign your visit to our website to your profile in the respective social network. If you interact with the plugins, for example by clicking the "Like" or "Share" button, the corresponding information is also sent directly to a server of the provider and stored there. The information is also published on the social network and displayed to your contacts there. This serves to protect our legitimate interests in the optimal marketing of our offer, which prevail within the framework of a balancing of interests, in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR. The purpose and scope of the data collection and the further processing and use of the data by the providers, as well as a contact option and your rights and setting options to protect your privacy, can be found in the providers' data protection information. http://www.facebook.com/policy.php https://twitter.com/privacy http://www.google.com/intl/de/+/policy/+1button.html https://help.instagram.com/155833707900388 https://about.pinterest.com/de/privacy-policy

If you do not want the social networks to assign the data collected via our website directly to your profile in the respective service, you must log out of the relevant service before visiting our website. You can also completely prevent the loading of the plug-ins using add-ons for your browser, e.g. with the script blocker "NoScript" ( http://noscript.net/ ).

Youtube Video Plugins This website includes content from third-party providers. This content is provided by Google LLC ("Provider"). Youtube is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

For videos from YouTube that are embedded on our site, the extended data protection setting is activated. This means that no information from website visitors is collected and stored on YouTube unless they play the video. The integration of the videos serves to protect our legitimate interests in the optimal marketing of our offer, which prevail within the framework of a balancing of interests, in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR. The purpose and scope of the data collection and the further processing and use of the data by the providers as well as your rights and setting options to protect your privacy can be found in Google's data protection information http://www.google.com/intl/de/+/policy/+1button.html .

  1. Contact options and your rights As a data subject, you have the following rights:

pursuant to Art. 15 GDPR, you have the right to request information about your personal data processed by us to the extent specified therein; pursuant to Art. 16 GDPR, you have the right to immediately request the correction of inaccurate or completion of your personal data stored by us; pursuant to Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing is necessary – to exercise the right to freedom of expression and information; – to fulfil a legal obligation; – for reasons of public interest or – to assert, exercise or defend legal claims; pursuant to Art. 18 GDPR, you have the right to request the restriction of the processing of your personal data, provided that – you contest the accuracy of the data; – the processing is unlawful but you refuse to delete it; – we no longer need the data, but you need it to assert, exercise or defend legal claims or – you have objected to the processing in accordance with Art. 21 GDPR; pursuant to Art. 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another controller; pursuant to Art. 77 GDPR, you have the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or of our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data, as well as revocation of consent granted or objection to a specific use of data, please contact us directly using the contact details in our legal notice.


Right of objection If we process personal data as described above in order to protect our legitimate interests, which predominate in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are reasons that arise from your particular situation.

After exercising your right of objection, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

This does not apply if the processing is carried out for direct marketing purposes. In this case, we will no longer process your personal data for this purpose.


  1. contact form

Due to legal regulations, the Alix Lasers GmbH website contains information that enables quick electronic contact with our company. For example, an email address is sometimes available. If a data subject contacts Alix Lasers GmbH by email or via a contact form, the personal data transmitted by the data subject are automatically stored. Such personal data transmitted on a voluntary basis by a data subject to Alix Lasers GmbH are stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.

  1. Use of web fonts

External fonts, Google Fonts, are used on these websites. Google Fonts is a service provided by Google Inc. ("Google"). These web fonts are integrated by calling a server, usually a Google server in the USA. This transmits to the server which of our websites you have visited. The IP address of the browser on the device of the visitor to these websites is also stored by Google. You can find more information in Google's privacy policy, which you can access here: www.google.com/fonts#AboutPlace:about www.google.com/policies/privacy/

Name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other provisions of a data protection nature is Alix Lasers GmbH.

Alix Lasers GmbH, Buchsbaumweg 53, 12357 Berlin Germany

Phone: +49 (0) 30 577 127 45 Email: compliance@alix-lasers.com